市场系在美国亚特兰大第 29届 IMP会议上做会议演讲
新闻来自 29.08.2013
柏林自由大学市场系出席了第29届国际市场及采购会议。这次会议在8月30日至9月2日在美国的亚特兰大召开。市场系出席并做了如下主题演讲:
- Kleinaltenkamp, Classen, Fischer, Schoenhoff: Special Session "Multistage Marketing"
- Profossor Kleinaltenkamp will participate in the panel discussion with the topic "Different perspectives on B2B marketing research"
- Professor Kleinaltenkamp will present at the "Meet-the-Editors"-Session of the "Journal of Business Market Management (jbm)"